“Start a customer question list. Every question a customer asked you for a week, written down in their words.”

“Grab a notepad or a note on your phone, and for one week, write down every question a customer asks you, word for word if you can.”

“Write down the five questions customers ask you most often. Then look at your website. Are those questions answered? Clearly somewhere a customer would actually see them?”

“I would ask it. I'm a dentist. I want to get to know my office manager more and understand the needs of my office and my practice. What are three questions I can ask every single week?”

“…write out those positive words…when you do that every day for three days, four days, five days, six days…the change that you have created in words will also become the change in your mind.”