“We delivered some warm samples to some influencers that were at a hotel in Dallas… they all just shared it and went crazy”

Road 2 Retail · Episode #177 Amy Collins- CEO & Co-founder at RoRo's Baking Company

Play from 26:47
26:47

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What was described

sent warm samples to influencers at a Dallas hotel conference, who then posted organically

Said nearby on the same subject

“We all sit in a room. I'll take out a hotel, you know, conference room. We all sit down. We say, we are going to use this terminology for everybody.”
AB
Andrew Beer
Top Traders Unplugged ·
How they work Share this moment
“I just brought warm samples and told my story. By the end of that meeting, she walked me over to the frozen set and was like, "all right, Amy, here's where RoRo's is going to live on the shelf”
♫
Said on Road 2 Retail
Growth tactic Share this moment
“Speakers get free tickets to conferences. Most of these events have websites with applications… then go message them on LinkedIn.”
CJ
Courtney Johnson
Built in Public ·
Growth tactic Share this moment
“They’re able to check if clients have sent emails, generate Facebook posts, match inventory orders… we saved them about 15 hours a week.”
♫
Said on Build With AI
Automation Share this moment

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