“They used a selection criteria of a car with two people; let one go, the other forces the kidnappers to negotiate.”
CV
Chris Voss former FBI negotiator
Other People's Business ·
“It is a feel-good sales strategy where you choose the one or two ways that you want to bring in clients based on your skills, based on your personality, and based on what you actually like to do, and based on the data.”
Christy Johnson · The Dream Biz® Podcast | Anti-Hustle Business Strategies for Creative Entrepreneurs · 224 | Why Running a Business with ADHD is So Hard and How to Set Yourself Up For Success
Play from 6:54
6:54
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What was described
use the "Enough Business Plan" marketing strategy by selecting one or two client-acquisition methods that match her skills, personality and data
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“That's why my book uses a different method, the method of natural experiments.”
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“Every woman should have her own person that represents her and you know like a business manager of their own”
RZ
Rachel Zoe
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