“I gave them each a card with my mobile on when mobiles came out, because I said, if you're, and this card said, if you're ever in an accident, if you ever have a problem, call my mobile.”

The Entrepreneur Experiment · Why Most Founders Are Building the Wrong Business with Julian Metcalfe founder of Pret & Itsu

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46:30

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What was described

gave each employee a card with his personal mobile number so they could call him directly for any problem

about a thousand people had my mobile on this card

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