Sarah Levenger · Social Media Marketing Podcast · The Secrets of Human Behavior Applied to Social Ads
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use day-in-the-life style ads that depict a chronic-problem scenario (e.g., stay-at-home mom fixing plumbing before picking up kids) for trigger-focused customers
“You just hop on a Zoom call, one of our ad specialists, share your screen, Zoom lets us remote control your mouse and fix stuff up for you... we’ve got like 55 on average support calls a week.”
“Before pick ups, the minimum order was about $70... now you can order one pie, no minimum, no charge”
“I can set up in ChatGPT… custom instructions… I can just put in there that I'm an ENTP. When you write copy, please reflect my ENTP style.”
“We have a prompt generator that is AI powered… you can pick an age and a setting, and it’ll give you practice scenarios.”
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