“Daily Blooms knows it can do 10 times a normal day on Valentine's Day. Past 10 times, the wheels start getting shaky and customers start having a bad experience.”

Add To Cart: Australia’s eCommerce Show · The Friendship Index. How Daily Blooms Turns One Order Into Three | #672

Play from 51:37
51:37

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What was described

Set performance marketing spend ceiling to 10x the normal daily order volume, matching operational capacity

10x

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