“‘Find one piece of content… could that blog post become a video?… pick one, give it a try, and decide what you're going to measure before you publish it.’”

Found in AI: AI Search Visibility, SEO, & GEO · HubSpot's Loop Marketing: Rethinking Marketing for the AI Era

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23:02

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What was described

Take a high-performing piece of content (e.g., blog post, LinkedIn post, customer question) and repurpose it into another channel (video, podcast, LinkedIn post) and measure the results

Said nearby on the same subject

“You can repurpose YouTube videos into SEO optimized blog posts, into short form clips that are SEO optimized for TikTok, Instagram, YouTube shorts, into email newsletters, and other variations of short form content.”
RD
Ryan Dozer
Found in AI: AI Search Visibility, SEO, & GEO ·
Growth tactic Share this moment
“Run three or four of those a year, you could take that content, repurpose it into blog content, drip email content, PDF report contents, video content, podcast content”
♫
Said on Entrepreneurs on Fire
Growth tactic 3-4 per year Share this moment
“You might have a podcast… turn that into a blog post and a social media post… if I did the podcast with somebody who has a large social following, I’m going to have them promote it”
CM
Caitlin Millican-Floor
Found in AI: AI Search Visibility, SEO, & GEO ·
Growth tactic Share this moment
“I hit them up everywhere… email, LinkedIn, Instagram, Twitter… leave a comment on their latest tweet or LinkedIn post.”
♫
Said on The Deal Junky Podcast
Growth tactic Share this moment

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