“Hundreds and hundreds of you did. We've read at least 1,300 coincidence stories”

This American Life · No Coincidence, No Story!

Play from 5:39
5:39

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What was described

put out a call to listeners for coincidence stories and collected over 1,300 submissions

1300

Said nearby on the same subject

“I just saw over and over… how me being vulnerable and telling that story actually became so humanizing for the product… I put the story from the get-go on the back of the package.”
♫
Said on How I Built This with Guy Raz
Why it worked Share this moment
“He bought six tapes for $300 from Mario, then listened daily, calling repetition the mother of skill.”
♫
Said on Tony Robbins Podcast Daily
Data play Share this moment
“I use a simple formula called story action, story action, story action, meaning I tell a story and then I give you the action you can do.”
JA
Jon Acuff
The Think Media Podcast ·
Why it worked Share this moment
“We started running the ads… first week they pulled 1,300 inbound phone calls… later we found out it was 2,300… boosted sales, 300 additional homes.”
CH
Chet Holmes
Tony Robbins Podcast Daily ·
Why it worked 1,300 inbound calls (initially reported), later 2,300 calls; 300 addit… Share this moment

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