“I was a philanthropist for five months of brew, handing out cans for free… sampling is the best way to get people trying and probably converting”

The SME Stream · We Spent $300K Starting a Drinks Brand | Guest: Jordan Delmont - Brewé

Play from 39:20
39:20

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What was described

hand-out free cans for five months as a sampling strategy before scaling sales

5 months of free sampling

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