“We could deliver 10,000 flyers to a newspaper for 400 bucks ... they charged the pizzeria ... 1,000 bucks, and for 10 cents a home”

Jim Fitzgerald · Built to Sell Radio · Ep 567 Rejected at 4x, Sold for 8 Figures: The Growth Mistake That Nearly Cost Jim Fitzgerald Half His Exit

Play from 2:32
2:32

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What was described

Ran "gang printing" by bundling multiple disparate print jobs together under one press run, delivering 10,000 flyers for $400 and charging the client $1,000 (10¢ per household)

$400 cost, $1,000 charge, 10,000 flyers, 10¢ per home

Said nearby on the same subject

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