“Instead of charging them $1,000 for 12 months, I'm charging them $12,000 for four months. We're concentrating the work, but the churn is much unlikely at four months.”
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Said on Build With AI
Guy Haddleton · The SME Stream · 'Let's grow the damn pie!' - Billionaire Guy Haddleton says NZ needs to think bigger
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Charged €2,000 for a T-shirt but kept it unworn out of laziness, illustrating a high-price indulgence
€2,000
“Instead of charging them $1,000 for 12 months, I'm charging them $12,000 for four months. We're concentrating the work, but the churn is much unlikely at four months.”
“I went to chat to you and Claude and perplexity and cross-reference. And I got my answer. ... I was prepared to pay a high price for it. Maybe not four grand, but I was prepared to pay.”
“He kept saying that too. He's like, this is a really weird result. I don't trust it. But they kept working and they built this system…”
“Give them a choice of red t-shirt or blue t-shirt… once they make that choice, they’re more likely to show up.”
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