“It just grew from there. It's all been word of mouth. I haven't spent a dollar on advertising.”

Dave Ebdon · The Quiet Operator · From Zero Clients to a Thriving Accounting Practice - Dave Ebdon S2 E3 - The Quiet Operator

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What was described

Grew the practice entirely via word-of-mouth referrals, without spending on advertising

Said nearby on the same subject

“Do you guys spend a lot of money on traditional advertising? Zero.”
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Said on TBPN
Contrarian take Zero Share this moment
“We rolled through them one by one and I either said yes or no… some of my no-go zones obviously are political advertising, gambling advertising, weight loss advertising.”
CM
Claire Murphy
The Solo Bureau ·
Why it worked Share this moment
“Programmatic advertising… advertisers who just want to reach particular kinds of audience… buying audiences in big buckets of content.”
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Said on Freakonomics Radio
“No chat bot or any type of artificial intelligence can be advertised as being able to be used for mental health or therapy without a provider involved”
♫
Said on A Beginner's Guide to AI
Why it worked Share this moment

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