“You’re four times more likely to convert in-store. E-commerce conversion rates sit around 2-3%, whereas in-store should be 25%-30% of foot traffic.”
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Said on eCommerce Australia
Business Wars · Buffalo Wild Wings vs Wingstop | Chicken Fight
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planned to convert company-owned stores to franchise stores to reach a roughly 50-50 owned-franchise ratio
“You’re four times more likely to convert in-store. E-commerce conversion rates sit around 2-3%, whereas in-store should be 25%-30% of foot traffic.”
“Vici has launched in 60 stores at Dillard's nationwide as well as on their website. Then we just confirmed our plans for 2027 to be in 100 stores.”
“Opening one store in New York city… I would only reach the neighborhood. Rent day one, faucet breaks… I also wanted to reach as many people as possible.”
“We set the stores out to reach the 95 percent who had never bought an Apple product.”
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