“We started Google Ads four months ago… £1,200 on ads, £300 to the ad manager… and actually, that's been really good.”

James Sinclair's Business Broadcast · This £30k/month Tree Surgery Business NEEDS an Acquisition

Play from 24:29
24:29

Audio streams from the publisher’s own feed. Verbatim does not host or copy it.

What was described

Started a Google Ads campaign spending £1,200 on ads plus £300 management fee per month

£1,200 ads, £300 management fee, 4 months running

Said nearby on the same subject

“Ten bucks a month gets you ad-free versions… we only make enough to do about 60% of our expenses with advertising… the other 40% is covered by club members… If we could get to 5%, we wouldn't need ads.”
♫
Said on Intelligent Machines (Audio)
Business model $10/month; 40% of expenses covered; target 5% audience share Share this moment
“When he added in the agency's fees… he was barely profitable… a year later, Amazon Rev was up about 40%. … Google spend went down 60%, and Google sales went up 50%.”
♫
Said on eComFuel Podcast
Why it worked Amazon revenue +40%; Google spend -60%; Google sales +50% Share this moment
“Do you guys spend a lot of money on traditional advertising? Zero.”
♫
Said on TBPN
Contrarian take Zero Share this moment
“We rolled through them one by one and I either said yes or no… some of my no-go zones obviously are political advertising, gambling advertising, weight loss advertising.”
CM
Claire Murphy
The Solo Bureau ·
Why it worked Share this moment

Moments like this, every Monday

The strongest new moments on your topics, in the speakers' own words. Free for three topics.

No card. No password. One-click unsubscribe.

Track a competitor?

Pro watches up to 25 names or phrases and emails you the morning after they are said.

See Pro, $29 a month

Verbatim quotes a short extract and links to the episode; the episode belongs to its publisher. Remove a show.