“‘They need to figure out how to re-aggregate a large audience… partnering with us… you can get a hefty volume of premium content… new IP and new audiences.’”
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The Diary Of A CEO with Steven Bartlett · Shawn Ryan: There's A Battle For Your Soul, It's Happening Right Now
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Plans a multi-year podcast series covering every book of the Bible to leverage his large audience for spiritual content
“‘They need to figure out how to re-aggregate a large audience… partnering with us… you can get a hefty volume of premium content… new IP and new audiences.’”
“Every morning I wake up, I go through the Bible, I read the Bible, I do devotions.”
“Podcasts really do sell books... you want to have the craft podcast, like Brad Listie... podcasts sell more books than the old tried and true book signing.”
“Run three or four of those a year, you could take that content, repurpose it into blog content, drip email content, PDF report contents, video content, podcast content”
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