“Do a new hair color or get a personal stylist… an identity shift so you can embody that new version of you who is a content creator.”

“I do the casting. I kind of organize all of our photo shoots, all the marketing, come up with the events, the ideas, how, how do we promote something? I design everything.”

“I loved it when you created the term image architect because stylists no longer covered the remit of what you were fully doing and you went out and you trademarked it”

“We are posting anywhere between 500 and 1,000 pieces of content a day… AI will do 80% of the manual work, team does 15% strategy up front and last 5% on post-editing.”

“You can use AI to create short clips and post those on Instagram, TikTok, et cetera… and there’s so many other benefits to just having long form content as that foundation.”