“Before I start a book, I try to get it down to, I said a sentence or at most a paragraph and say, really, what is this book about? And I try to make everything hang together around that point.”

“I just go, write me three paragraphs. You got to get the book in three paragraphs. Treat it like hardcover, flat copy. Two or three paragraphs on what the book is, what the subject is, and one paragraph on why you're the perfect person to write this book.”

“Well, you know, I started this book club because first - before I started the book club, I started a production company probably 10 years ago because all the scripts I was getting were just so god-awful.”

“Book funnels is another example because our tool is uniquely good at writing books. So, people write a book about whatever subject it is. They publish it to Amazon and build what's called a book funnel.”

“I started doing their books. Then I started talking to my neighbor who owns an excavation company. He needs a bookkeeper. So I start doing his books. And next thing I know, I am doing part-time bookkeeping and, and I dropped my hours in PT down to part-time.”