“You're going to want server side tracking. You're going to want to use the APIs. Cookies are going to get wiped. They're not going to be effective.”
Adam Reimer · The SEO Podcast: Page 2 Podcast · 🚀 Affiliate Marketing in the Age of AI Search with Adam Riemer
Play from 15:15
15:15
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What was described
replace cookie-based affiliate tracking with server-side tracking using network APIs and SDKs
Said nearby on the same subject
“I did not feel confident in NetSuite. So, we decided to onboard Fulfill. Not only did it replace our spreadsheets with one system that tracks everything down to the zip code, but it scaled with us as we grew from two fulfillment centers to close to 10”
“If you allow sub networks in your program, chances are your Yahoo and Bing knowledge panels are now affiliate links and you're paying on that… your own email list is now affiliate links because of those sub networks.”