“Opening one store in New York city… I would only reach the neighborhood. Rent day one, faucet breaks… I also wanted to reach as many people as possible.”
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Said on How I Built This with Guy Raz
Casey Irving · The Knowledge Project · K.C. Irving: Competing with Giants
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bought excess potatoes, stored them, then sent telegrams to buyers on the American East Coast and raised the price to $18 a barrel, shipping the stock to New York City
$18 a barrel
“Opening one store in New York city… I would only reach the neighborhood. Rent day one, faucet breaks… I also wanted to reach as many people as possible.”
“The orange line on that chart, what I've done is I've bootstrapped a crude price from diesel prices. So the equivalent oil price, looking at diesel, is over $160 a barrel.”
“Brent is $100… tanker cost $35… plus $50-$60 a barrel for carrier strike groups… total price already $200 a barrel.”
“I tell a lot of people to raise their prices because a lot of times when you raise your price, you actually start to attract a better customer.”
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