“We were paying writers quite well. It got to a point where it's like, hey, we can't pay at this rate, but people still want to contribute. So it was just a really honest conversation. And I think I would encourage brands to have these honest conversations with creators. Be really upfront about your budget, what you're able to pay.”

“The trail commission structured usually it's between 0.15 to 0.175 um and then the upfronts are anywhere between sort of 65 to 75 points up front as well so like it's decent and but because everything pays trail like every million bucks you draw down like it's straight on to your straight onto your recurring revenue book”

“UCSF ... front lines of thinking about clinicians using it for chart review ... experience of caring for a patient doesn't need to be super fragmented you need to switch tabs”

“Handle it up front and message the creator in the creator field to request usage rights for the submitted content, including paid ads for a defined window, usually 90 days or six months.”

“I know you just switched into hourly pay flat rate pricing. We've always been that. Yes. And that's sometimes tough for clients too.”