Susie Daphnis · HerBusiness · 385: 4 Ways You're Giving Your Power Away as a Woman Business Owner
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Raise a price that has been avoided for years
“When the price has gone up somewhere around 80% is what we calculated from the start of the year, that's going to make a big impact. If you took that 80% higher diesel price and put it across your entire crop year, that's somewhere between $15 to $20 an acre higher.”
“We have not changed our pricing. We have the same pricing online that we did five years ago.”
“I’m typically pricing cash flows… the pricing exercise has been very similar… higher component of underwriting and qualitative assessment.”
“‘We identified maybe like 35% that were losing money… go raise their prices, like double it’”
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