“It sends me a message. It says, hey, I did this. CTR click-through rate on this ad was low. So I turned that off. I came up with a new concept. Pushed this.”
A Beginner's Guide to AI · Agents Make Ideas More Valuable Than Execution - Dr. Alex Mehr
Play from 14:35
14:35
Audio streams from the publisher’s own feed. Verbatim does not host or copy it.
What was described
Set the agent to monitor Meta ads daily at 9 a.m., send a message with performance details, and automatically tweak or replace ads based on low CTR
Said nearby on the same subject
“‘Our website is set up that depending on your location, you will see what is available… same with our Google and meta advertising - location specific.’”
“Ten bucks a month gets you ad-free versions… we only make enough to do about 60% of our expenses with advertising… the other 40% is covered by club members… If we could get to 5%, we wouldn't need ads.”
♫
Said on Intelligent Machines (Audio)
Business model$10/month; 40% of expenses covered; target 5% audience shareShare this moment
“We rolled through them one by one and I either said yes or no… some of my no-go zones obviously are political advertising, gambling advertising, weight loss advertising.”
“When I updated based on like adding TLDR at the top, adding in definition call outs, adding in those kinds of things that made it look more like a flashcard. That's when the LLMs were like, oh, here's a better piece.”