“I messaged a friend who was working in marketing and she had the insider knowledge. I was quoting a brand for a post and I was thinking, oh, $50. Like $50 is a great amount of money to post a picture for surely. And this isn't public knowledge as well. So I messaged, I said, hey, Amanda, shout out Amanda.”

Minnie Isaac · Startup 360 · Failing forwards: Minnie Isaac on beauty, dignity and building dewwie.com

Play from 24:06
24:06

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What was described

messaged a marketing friend for insider pricing advice before quoting a brand

$50, $450

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Why it worked old quote $12,000 → new quote $1,200 (≈90% cheaper) Share this moment

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