“We were doing originally just for that reason… then we could go and present ourselves that way right from the beginning… we could negotiate terms that were very, very fair.”

Tony Robbins Podcast Daily · This Business Grew 57,000% in 3 Years | Tony Robbins Podcast

Play from 36:21
36:21

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What was described

Stayed online-only, built a direct consumer base via social media, then used that leverage to negotiate fair retailer terms

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