“We came in about half of their budget, what they had internally budgeted for shutting down this division, and probably two-thirds of the time”
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Said on Middle Market Growth
Restaurant Unstoppable with Eric Cacciatore · 1295: Ed Doherty, Founder of One Degree Coaching
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had managers write their own budget and then hold a half-day budget meeting where everyone argued line items like a ‘shark tank’
“We came in about half of their budget, what they had internally budgeted for shutting down this division, and probably two-thirds of the time”
“With sponsored ads, you can start with a dollar budget, right? Like small budgets.”
“You had this test budget to do an experiment and then show that”
“I don't want to talk about their budget… I don't care if they increase their average dollar by $2… slowly we'll start to see that increase… then within a few months, we've actually hit the budget.”
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