“Our work accounts for, um, millions of transactions and we generate about 10% of overall volume as incremental volume, um, taken from the marketplace via our marketing activity.”

Northwell Health · The Agile Brand with Greg Kihlström® | What CMOs Need to Know About Marketing Technology, AI & CX · Northwell Health CMO Ramon Soto and StrawberryFrog's Scott Goodson on movements over campaigns

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generate about 10% of overall volume as incremental volume via marketing activity

10% incremental volume

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