“I write back to them myself on my phone, uh, or Nadia or Sandra. And then I send it to all the people who, who are involved in some way with that product or that service.”

The Entrepreneur Experiment · Why Most Founders Are Building the Wrong Business with Julian Metcalfe founder of Pret & Itsu

Play from 50:53
50:53

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What was described

personally writes back to customer emails, copies them to relevant team members, and sometimes sends free gifts to resolve issues

Said nearby on the same subject

“Send them with a mission. Like your job is to attend at least four talks that you're going to come back and write and do a briefing on to the rest of the team.”
DS
David Spark
Defense in Depth ·
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“First and foremost, senior person, please send it in an email… because if we don't have it electronically, that just makes it so much easier for the operations person… to copy and paste it, put it in your CRM, etc.”
JJ
Julie Johnson
The Efficient Advisor: Tactical Business Advice for Financial Planners ·
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“Monthly status reviews of the program with your key leadership team members, making sure that communications are frequent and relevant and cascaded through the organization”
KC
Kirsten Charlton
Making Risk Flow | The Future of Insurance ·
How they work Share this moment
“There’s basically going to be only one person responsible for all the copy everywhere. Claude is going to be writing the copy.”
♫
Said on Grow A Small Business Podcast
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