Road 2 Retail · Episode #177 Amy Collins- CEO & Co-founder at RoRo's Baking Company
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advised never to launch a co-manufacturer and a new retailer at the same time
“When Home Depot launched Skelly in 2020, it really changed the industry. It was the first time that we really brought giants ... to retail with retail pricing and made them accessible to customers.”
“Never give cash. If you're going to give, give appreciated stock to what's called a donor advised fund”
“I brought on someone who had scaled and exited her cookie company in 24 to run all of our operations and our GNA and our retail launch strategy.”
“I’m doing soft launches… going into key markets… Dallas, Austin, New York, and I’m going to do California… launching them nationally in January.”
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