The Dave Gerhardt Show (from Exit Five) · [Best of B2B] Devin Reed on Content Strategy (Founder, The Reeder)
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used his personal sender name (e.g., "Devin at Gong") on gated email outreach
“…when the email comes in, that it extracts the PDF and it reviews the PDF. And then if there's missing fields, it sends the email back to the sender… AI is the intelligence, the brain behind the evaluation”
“Our team of engineers built a lot of automation to do the list scraping, do the email outreach”
“Crushes it because you're in person, potential customers are walking by... just have a sign up form and spin the wheel for the kids to win a free tune up, and just collect names and emails, addresses”
“Hi, my name is Charlotte. I'm calling from Navan, and then do you have 30 seconds to speak….”
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