“Giving away 125 free meals a week… prices represent the lowest price he can charge and still meet all of his expenses… menu priced at basically a zero profit margin.”
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Said on The Daily
Omar Zinhome · Financial Audit · You Might Also Like: The $100 MBA Show
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Set ticket price by doubling the per-person cost to guarantee a healthy profit margin
Cost $500 per person → ticket $1,500 (profit $1,000 per ticket)
“Giving away 125 free meals a week… prices represent the lowest price he can charge and still meet all of his expenses… menu priced at basically a zero profit margin.”
“What happens is companies make these promotions and then they stop talking about it but the promotion still is on the books. Remember that years back, the price match guarantee? What I would do is I went and I found a cheaper one and I was like, hey, based on your website, you still have this price match guarantee.”
“Each pie cost me about $5 to $6... 65% margin... we are happy to come in below that $20 price point”
“We would do these events where we'd show... Il Postino and have an Italian feast associated with it and have an elevated ticket price and we'd split the profit with the restaurant.”
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