“She put herself on a very specific, unique, medicinal, strict diet. And within 10 days, all of her kidney numbers were normal. She avoided dialysis.”

“It's called the PPP. I think it's the Plasma Proteomics Project. And you can look at exactly what you said. I mean, did the people that had a mental health issue who recovered or had a particular diet or lifestyle.”

“…a specific protein is being released. It's called irisin that goes inside the brain and really supports the health of your neurons.”

“We built our own tech stack in-house from the beginning because we had a production facility in the back of the house. So we needed to manage that six-day sell-by date with the juice, which is very strict, of course.”

“If the AI gives a super generic Google type response… you’ve lost credibility. It has to be very, very specific”