“We convinced the Swiss… worked intensively on a brand transformation… influencers, social media, content creators… took about 18 months.”
NZ
Nespresso Australia & New Zealand
15 Minutes with the Boss ·
The Marketing Millennials · How to Start Advertising on Podcasts with Kelli Hurley, VP Head of Content and Podcast Partnership Sales at SiriusXM
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provide social amplification by boosting creator content across other platforms to give brands more measurement and data
“We convinced the Swiss… worked intensively on a brand transformation… influencers, social media, content creators… took about 18 months.”
“We are aiming to be that one-stop shop. We are aiming to invite brands to work with our creators and offer every platform where their audience lives, whether it be even a newsletter, social, we are saying you can come to us and we'll be able to help you weave that thread across all of these different touch points”
“I post 900 pieces of content a day. On 10 platforms across 100 handles.”
“It's actually not kind of a pure play finance tool, but the most recent tool that I greenlit was TechSql. It's an AI-powered data platform that acts as our kind of virtual AI data analyst across our enterprise data stack.”
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