“I just want to offer $15,000 on everything on the market… some would counter a lot lower than their asking price.”
JC
John Crutchfield
BiggerPockets Real Estate Podcast ·
“You can simply say, that's totally fair. Can I ask what you're comparing it to? That question is wildly important because what are they comparing it to?”
Libby Greiwe · The Efficient Advisor: Tactical Business Advice for Financial Planners · 410: Prospect Pushing Back on Your Fee? What to Do & Say
Play from 16:51
16:51
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What was described
When a prospect asks for a lower price, ask “What are you comparing it to?” to uncover their anchor before responding
Said nearby on the same subject
“One problem is that discounts attract the wrong clients for your firm. When you lead with a price reduction, you're quite literally signaling to a prospect that price is the primary factor they should be weighing in their decision.”
RL
Ryan Lazanis
Future Firm Accounting Podcast ·
“There's really good tools in the accounting world where you can, you know, automate price increases year after year. Like I really like anchor.”
LW
Lee Walker
The Accounting Leads Now Podcast ·
“I take the asking price… subtract 40 %… that would be my offer price… train your agent to do that… submit a verbal offer”
HW
Henry Washington
BiggerPockets Real Estate Podcast ·
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