“The first six people I pitched on AI concierge, five of those six people said yes, which tells me that I was priced way too low”
How do consultants quote a real voice in a proposal?
Verbatim for consultants and advisers, from The Art of Service, puts a real operator's voice into a proposal: a short, attributed quote from a founder, executive or operator on one of 900+ business and technology podcasts, linked to the exact second it was said. Pro is USD 29 a month, with 50 topics, a watchlist of 25 terms and CSV export. Team is USD 299 a month for 5 seats with the full archive. Verbatim Advisory, USD 497 for one brief, is a private written brief you can order for a client.
Updated
What changes in the sales conversation
- Open with what a buyer in their seat said on the record, not with your credentials.
- Quote a real voice in the proposal, with a link the reader can play.
- Another view hands you the counter-argument before the client raises it.
- A watchlist on the client's market tells you next morning when it is discussed.
- Order an Advisory brief for a client and deliver it inside your own engagement.
Framework
The Opening Line
It builds a client conversation upward from one thing a buyer in their seat actually said, through the proposal, to a brief delivered under your name.
How do you open a conversation with what the buyer said?
Most first messages describe the consultant. The Opening Line describes the buyer's problem in a peer's words, which the buyer can verify by pressing play.
- Search the seat, not the topic. On Verbatim Pro, name up to 50 topics in your own words, such as the role you sell to and the decision they are facing. Results are short, attributed quotes from founders, executives and operators on 900+ business and technology podcasts.
- Pick the moment with a number. A figure a peer gave on the record carries more weight than a claim you make. Each result shows the speaker's role and the numbers they said.
- Write the first message around it. One line of context, the quote, the link to the second. Then your question.
- Carry it into the proposal. The same quote, with its link, sits in the problem statement. On contested points, Another view gives you the opposite voice so the proposal already answers the objection.
- Watch the market. Put the client's market and competitor terms on the watchlist of 25, and the next-morning alert tells you when it is discussed again.
CSV export on Pro keeps the picked moments with the proposal file.
Can a consultant order Verbatim Advisory for a client?
Yes. Verbatim Advisory is a private written brief about one business, built from what operators said on 900+ podcasts. It contains buyer pains the business's offers already solve, delivery recipes that worked with numbers, new lanes, traffic recipes, and a short Build Agenda with ready-to-run build prompts. One brief is USD 497. The Monthly brief is USD 297 a month, cancel any time.
Order it with the client's business as the subject. It is delivered within two business days and read by a person before it is sent. Every quote links to the second it was said; if a link is broken or an attribution wrong, we refund. How you present it inside your engagement is your call.
Read a full, unedited brief first at /advisory/sample. For more than one client a month, or custom terms, use /enterprise or /talk and Gerard replies by email.
Frequently asked questions
Can I quote Verbatim in a proposal?
Yes. Every Verbatim quote is short, attributed, and links to the exact second it was said on the podcast, so the proposal reader can press play and hear the operator say it. The full episode belongs to its publisher. Verbatim Pro, USD 29 a month, includes CSV export so the picked quotes travel with the proposal file.
What is Another view?
On contested claims, Verbatim shows a quote from someone who said the opposite or something different, beside the original. For a consultant that is the objection, found before the client raises it, with a playable second of its own. Another view is included in Verbatim Pro, USD 29 a month, and in Verbatim Team, USD 299 a month for 5 seats.
Which plan does a solo consultant need?
Verbatim Pro, USD 29 a month: up to 50 topics in your own words, a watchlist of 25 names or phrases with next-morning alerts, 30 days of search, CSV export and Another view. A practice with several advisers fits Verbatim Team, USD 299 a month for 5 seats, with the full archive and a shared watchlist of up to 100 terms.
What is in a Verbatim Advisory brief?
A private written brief about one business: buyer pains the business's offers already solve (Signal A), delivery recipes that worked with numbers (Signal B), new lanes (Opportunity), traffic recipes (Signal T), and a short Build Agenda with ready-to-run build prompts. One brief is USD 497; the Monthly brief is USD 297 a month, cancel any time. Every quote links to its second.
How quickly is a brief delivered?
Verbatim Advisory is delivered within two business days of the order, and read by a person before it is sent. One brief is USD 497 and the Monthly brief is USD 297 a month, cancel any time. If a link in the brief is broken or an attribution is wrong, Verbatim refunds. An unedited example is at /advisory/sample.
Open with their words, not yours
A quote a buyer can play, in the first message and in the proposal, and a brief you can deliver on the client's business. Verbatim Pro is USD 29 a month; one Advisory brief is USD 497.
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