“I went on to, and I'm sure your audience knows about this, Meta's Ad Library... noticed that one of their top-selling products had 3/4 of the variants sold out”
LB
Leon Bart-Williams
eCommerce Podcast ·
TBPN · Jay Leno on Comedy, Supercars, and the State of Hollywood
Audio streams from the publisher’s own feed. Verbatim does not host or copy it.
Notes that the ZR1 is sold out without advertising; product sells itself because of performance
“I went on to, and I'm sure your audience knows about this, Meta's Ad Library... noticed that one of their top-selling products had 3/4 of the variants sold out”
“We rolled through them one by one and I either said yes or no… some of my no-go zones obviously are political advertising, gambling advertising, weight loss advertising.”
“We’re paying rent. That's our advertising... 7,000 people visit the Apple Store... we sold maybe 100 iBooks.”
“Programmatic advertising… advertisers who just want to reach particular kinds of audience… buying audiences in big buckets of content.”
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