“BladeLogic probably had 50, 55 sales reps. And then I oversaw 350 to 400 sales reps. And then we got rid of probably 100 sales reps.”
JM
John McMahon
M&A Science ·
Sam Dunning · Best SEO Podcast: Search with LLM Visibility® · SaaS SEO In The Age Of AI
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Instruct sales reps to ask prospects which AI tool they used and what prompt they entered, then log the answer in the CRM
“BladeLogic probably had 50, 55 sales reps. And then I oversaw 350 to 400 sales reps. And then we got rid of probably 100 sales reps.”
“We've done a lot of research where we'll even ask our own clients and our own prospects. Like how did you find us? What are the actual prompts that you use? And then build content and scaffold around that entire buyer's journey.”
“I have a series of prompts that I typically run and I use that as a check to see like what kind of answers I get back from AI tools”
“After your team has gone through the process once, they should continue to ask prospects and new clients how they conducted their research and to what degree AI shaped their short list.”
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