“If you try to re-engineer around different things, that's what we've been doing a lot of, re-engineering castings, changing stuff, but eventually have to raise prices.”

“Raise that price you've been avoiding.”

“I’m typically pricing cash flows… the pricing exercise has been very similar… higher component of underwriting and qualitative assessment.”

“We have not changed our pricing. We have the same pricing online that we did five years ago.”

“When Home Depot launched Skelly in 2020, it really changed the industry. It was the first time that we really brought giants ... to retail with retail pricing and made them accessible to customers.”