“The designer suggested one small change... the round, red Betty Crocker logo be turned into a red spoon... Sales doubled in less than six months.”
♫
Said on Under the Influence with Terry O'Reilly
“We got guys in our command every week that are selling jobs that the leads were dead. They were ghosted. They sent it months ago. And they're resurrecting those because of the follow-up system”
Tom Reber · The Contractor Fight with Tom Reber · Busy Estimators vs. Actual Sales: What's Going Wrong?
Play from 6:58
6:58
Audio streams from the publisher’s own feed. Verbatim does not host or copy it.
What was described
implement a follow-up system that re-engages dead leads months after they were ghosted, turning them into sales
Said nearby on the same subject
“Cheap leads really masked a lot of the deficiencies… you could spend $2,000-$3,000 a month, get $50 appointments, and you would close maybe one in four… that masked, you didn’t have anything with speed to lead, appointment setting, follow up…”
MC
Mauricio Cardenal
AI & Marketing for Home Service Pros ·
“The first thing I did before I even really had any real clients is I was charting how many calls was I getting? How many of those turned into, you know, consultations? How many of those turned into sales from the beginning?”
VC
Victoria Collier
Maximum Lawyer ·
“For communication, they message me in Slack, I don't have notifications turned on. So I never see them. And I only go into Slack once a day to check in with them.”
CJ
Christy Johnson
The Dream Biz® Podcast | Anti-Hustle Business Strategies for Creative Entrepreneurs ·
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