“I loved it when you created the term image architect because stylists no longer covered the remit of what you were fully doing and you went out and you trademarked it”
LR
Law Roach
Aspire with Emma Grede ·
Unit Economics · [Running Wylder] Katie Douglas
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“I loved it when you created the term image architect because stylists no longer covered the remit of what you were fully doing and you went out and you trademarked it”
“It's even a better decision at that moment to take a cash advance on a credit card and pay off the no, no, no plan.”
“We were paying writers quite well. It got to a point where it's like, hey, we can't pay at this rate, but people still want to contribute. So it was just a really honest conversation. And I think I would encourage brands to have these honest conversations with creators. Be really upfront about your budget, what you're able to pay.”
“I highly recommend anyone that runs Facebook ads for their business go and do this switch up Facebook ads for two weeks and you'll see how many less people you get searching for your brand term”
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